fal, the generative media platform whose API serves image, video, and audio models to more than 2.5 million developers, on August 12, 2026 launched fal Agent, a conversational creative layer that sits on top of its model marketplace and orchestrates multi-step production work across image, video, and 3D models. The product is available immediately in early access, priced as credit add-ons starting at $200 per month. Rather than shipping another model, fal is shipping a conductor. fal Agent…
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