OpenAI Expands ChatGPT Ads Self-Service Access to India and Europe

OpenAI announced on August 31, 2026, that ChatGPT Ads has reached a $1 billion annualized revenue run rate less than 200 days after launch, and that self-service ad buying through Ads Manager would open later that day across India, Europe, the Middle East, and North Africa. Advertising is one pillar of OpenAI's diversified business model, alongside consumer subscriptions, enterprise offerings, and usage-based APIs. Together, these offerings give people, developers, and businesses choice in how…

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